Posts Tagged ‘EA Sports’

EA announces record-breaking launch for EA SPORTS FIFA 10

Biggest Sports Game Launch Ever With Over 1.7M Copies Sold At European Retail In First Week

Electronic Arts Inc. announced the record-breaking launch of EA SPORTS™ FIFA 10. With 1.7 million copies sold through at European retail in the first week, the game is the fastest selling sports game ever and EA’s biggest European launch in history.

“We were confident that FIFA 10 would be a hit, and this week fans across Europe have shown just how much they love this game,” said Peter Moore, President of EA SPORTS. “We are incredibly proud of FIFA 10 and this kick-off for great, authentic football competition.”

FIFA 10 has launched to widespread critical acclaim. It is presently the highest rated sports videogame ever* on PLAYSTATION®3 and Xbox 360® with review scores of 92 and 91, respectively.

The game received perfect review scores from Eurogamer Italy and Total Video Games. Official Xbox Magazine Italy calls FIFA 10 “the best football game ever” while Official UK PlayStation Magazine hails it “the best football game on PS3”, and ConsolPlus Germany says it’s “the best football game the world has ever seen”.

Fans across Europe have been drawn to experience FIFA 10’s deep online feature set in record numbers. Since launch, more than 10 million gaming sessions have been played online, with over 155,000 gamers playing online simultaneously during peak playing hours.

FIFA 10 will be in stores throughout North America on October 20, 2009.

Other EA SPORTS titles that have received 80+ scores** from critics this year include EA SPORTS™ Active, NHL®10, Fight Night Round 4, Madden NFL 10, Tiger Woods PGA TOUR® 10 and NCAA® Football 10.

For more information about FIFA 10 visit www.easports.co.uk/fifa10

FIFA 10 is developed under the EA SPORTS brand by EA Canada in Burnaby, B.C. Localized into 18 languages and sold in 37 countries, it is the most popular EA SPORTS franchise globally. The game is rated “E” for Everyone by the ESRB and 3+ by PEGI in Europe.

EA SPORTS™ is the leading interactive sports software brand in the world, with top-selling titles and franchises including Madden NFL football, FIFA Soccer, NHL® hockey, NBA LIVE basketball, NCAA® Football, and Tiger Woods PGA TOUR®.

  • according to Metacritic.com as of Oct. 5, 2009

** Source www.metacritic.com

MAJOR LEAGUE GAMING and EA SPORTS partner to launch a new era of competitive sports video gaming

MLG to Host 2009 EA SPORTSTM Challenge Series Played on the PLAYSTATION®3 Computer Entertainment System; Best Buy Returns as Presenting Sponsor

Electronic Arts Inc. and Major League Gaming announced a collaboration to bring the 2009 EA SPORTS™ Challenge Series to gamers around the world. Beginning this summer, MLG will operate live and online qualifying competitions for multiple titles from the EA SPORTS line-up. Best Buy, one of the nation’s leading gaming retailers, continues its commitment to EA SPORTS Challenge Series as presenting partner for the competitions. The 2009 EA SPORTS Challenge Series will be played on the PLAYSTATION®3 computer entertainment system.

MLG and EA SPORTS are also teaming to create new online offerings for the EA SPORTS Challenge Series, allowing for competitors to join the 2009 EA SPORTS Challenge Series online for the first time. Both online and live competitors in the 2009 EA SPORTS Challenge Series will be competing for cash and prizes totaling $170,000, made possible by Sony Computer Entertainment America Inc.

“Working with EA SPORTS has been a dream of ours for some time. Together, we’ll bring the intensity and excitement of competitive video gaming to sports fans across North America,” said Matthew Bromberg, president and CEO of Major League Gaming.

“For nearly a decade, the EA SPORTS Challenge Series has represented what our brand is all about —competition and a passion for sports,” said Steven Chiang, senior vice president, EA SPORTS. “In partnering with MLG and Sony Computer Entertainment America Inc , we’re going to offer our consumers the chance at competition like they’ve never had before, at the highest levels of gaming, and with all the bragging rights on the line.”

“As the partnership with EA SPORTS and MLG takes the Challenge experience to the next level, Best Buy is committed to making sure gamers have everything they need to successfully compete live and online,” said David Benson, Merchant Director, Gaming. “We bring together the knowledge, products and services for players to make the most of their gaming and entertainment experience.”

EA SPORTS and MLG will launch the first event of the 2009 EA SPORTS Challenge Series in Dallas, Texas, on August 29-30. For more information about the 2009 EA SPORTS Challenge Series, visit www.easportschallengeseries.com.